Working on global user acquisition and driving high-impact growth across markets. Driving a majority of new user growth for Photomath, by running acquisition campaigns across Google channels and Apple Search Ads

Managed large scale, global campaigns across Google (Search, Display, YouTube, UAC) and ASA. Directly contributed to a 400% growth in ARR and 250% growth in MAU by running and optimizing paid search, display and app campaigns. Helped grow the app to 400+ million downloads, and a subsequent acquisition by Google

Led paid marketing strategy and execution for 3 brands - Erste bank, Diners Club (Discover.com) and KEKS Pay. Owned and managed 7-figure a year digital marketing budget across paid social and all Google channels

Created & managed ad campaigns - paid social (FB, IG, TW, LI), paid search, display, and app. Worked with 30+ clients.